Wednesday, October 16, 2013

INDUSTRY NEWS
The latest industry news offers an encouraging outlook for home buyers and sellers:
• The National Association of Realtors said existing home 
sales rose 1.7 percent in August to the highest level since 
February 2007.
• Sales of new homes rose 7.9 percent in August, and
 were 12.6 percent higher than in August 2012.
• Single-family home starts were up 7 percent in August 
and hit their highest level in six months, said the Commerce Department.
• CoreLogic reports that nationwide home prices were
 up 12.4 percent year-over-year in August.
• According to Bankrate’s Financial Security Index, 
55 percent of Americans say they expect home values
 to rise over the next 12 months.




WHAT'S NEW
On Sept. 30, Weichert launched a radio advertising campaign 
that will coincide with the fall listing market and reach more 
than 6.3 million consumers throughout the entire 
company-owned footprint. The Weichert radio ads will run
 on more than 30 AM and FM stations in the New York, 
Philadelphia and Washington, D.C., metro areas, and will be
 read by announcers during traffic, weather and sports reports between the hours of 7:00 a.m. and 7:00 p.m. 
This provides maximum exposure during the times when people listen to 
the radio most.





BY THE NUMBERS
Weichert Enters 37th State
Weichert Real Estate Affiliates announced its first franchise 
company in Washington State with the signing of Olympia-
based Reynolds Real Estate. Managed by Broker/Owner 
Randy Reynolds and his son, Ryan Reynolds, 
a company vice president, the company will now operate as WEICHERT, REALTORS® - Reynolds Real Estate. 
In addition to bringing the Weichert way of doing business
 to the Northwest, the affiliation of this highly regarded company 
brings the total number of states in which Weichert has
 franchise offices to 37, according to Marty Rueter, 
 president of Weichert Real Estate Affiliates.


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